I'm in my first BIF, and we're required to send some local swag as part of the box. I am planning to send my target a 32 oz growler of one of his wants and another 32oz growler of another beer from that brewery. Do the 2 growlers themselves count as swag or should I throw in something else?
I say throw in something else. Growlers are a cool piece of breweriana, but keep in mind that in some states they are utterly worthless unless someone has a tap system at home since state laws may mandate that breweries only fill their own growlers.
i gotta say no, especially since there's a lot of laws that prevent them from even being reused. toss in a nice tulip or snifter from that same brewery, that'll be an awesome combo to go along with the growlers.
Actually, the swag in the BIF I think you're talking about says it should be NON-beer related. So, maybe you could pass off a growler as a planter, used car oil holder, or something of the like.