Five myths about beer

Discussion in 'Beer Talk' started by jesskidden, May 29, 2017.

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  1. jesskidden

    jesskidden Grand Pooh-Bah (3,145) Aug 10, 2005 New Jersey
    Society Pooh-Bah Trader

    Looks like the new Smithsonian brewing historian did a piece in The Washington Post's "5 Myths" series: Five Myths about Beer, and she cited another myth in her debunking :grimacing: (Wonder what she's been reading? Brewers Association's secondary source, revisionist history?)
    This is nonsense.
    "Only a few big producers ...survived" ? :rolling_eyes:

    There were over 700 breweries operating in the US by 1935 and the vast majority of them had ties to a pre-Pro brewery (ownership, brewmaster, branding, physical brewery, etc). There were even around 200 breweries that continued to legally brew beer and de-alcoholize it for legal near beer by the final years of Prohibition (down from over 500 at the start) and many others that survived and were ready to resume brewing as soon a Repeal happened.

    That's why there was beer to drink on April 9, 1933 when many states legalized 3.2 beer after the Feds changed the Volstead Act only the previous month.

    From Repeal up to the craft era, even as the total number decreased, the majority of US breweries were ones that had survived Prohibition.

    While those Midwest breweries did eventually come to dominant the US industry, that wasn't the case until decades later. Half of the top ten breweries in the 1930s and 1940s were "eastern" companies (Ballantine, Ruppert, Liebmann [Rheingold], Schaefer, Duquense) - 25 years after Repeal, the NYC-NJ was the largest brewing center in the world in the late 50s.

    Part of that was due to the population of the US centered in the northeast. The eastern brewers were in the middle of the largest market in the country and had no need to expand, while the so-called "shipping brewers" of the Midwest, even prior to Prohibition, had to ship to distant markets to grow. Pabst, AB and Schlitz, for example, were all brewing IN the NYC region by the post-war period.

    As for Coors - survive Prohibition they did, but they were a relatively small regional brewery after Repeal (under 500k bbl into the 40s) and didn't really start to grow until well into the post-WWII period - not hitting the 1 million barrel level until the mid-1950s, when that meant still being just outside the Top 20 US brewing companies. They weren't really a major factor in the national beer market until the 1960s, when Coors grew to be among the best selling beers in most of the western states.
     
  2. socon67

    socon67 Grand Pooh-Bah (3,895) Jun 18, 2010 New York
    Pooh-Bah

    I'm surprised none of these mentioned the perception that all beer should be served ice cold and in a chilled glass.
     
  3. tmalt

    tmalt Initiate (0) Dec 17, 2015 Florida

    When storing a bottle I prefer it to be standing upright instead of laying on its side.
     
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  4. seth27

    seth27 Initiate (0) Mar 16, 2015 Pennsylvania

    Have you ever considered writing a book about commercial beer history? I would definitely pick that up
     
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  5. aasher

    aasher Grand Pooh-Bah (4,557) Jan 27, 2010 Indiana
    Pooh-Bah

    The biggest myth about beer is that that some/certain people can't like beer. There are beers for wine drinkers, beers for whiskey drinkers, etc. There is literally a beer for everyone.
     
  6. bbtkd

    bbtkd Grand High Pooh-Bah (7,790) Sep 20, 2015 South Dakota
    BA4LYFE Society Pooh-Bah Trader

    But unless they are willing to try any then they'll never know. My wife won't drink beer. I can't pressure her - just won't. She drinks wine occasionally, and rarely a brandy old fashioned or a bloody mary. Suggesting even sipping a beer is a non-starter. So she chooses to make the myth true.
     
  7. aasher

    aasher Grand Pooh-Bah (4,557) Jan 27, 2010 Indiana
    Pooh-Bah

    Then its a good thing that you're married. You only have the next X amount of years to convert her :slight_smile:
     
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  8. bbtkd

    bbtkd Grand High Pooh-Bah (7,790) Sep 20, 2015 South Dakota
    BA4LYFE Society Pooh-Bah Trader

    It's been 36 years, so doubtful...
     
  9. Giantspace

    Giantspace Grand Pooh-Bah (3,043) Dec 22, 2011 Pennsylvania
    Pooh-Bah

    once you chill a beer it will go bad if it warms up and then chills again.

    Enjoy
     
  10. PapaGoose03

    PapaGoose03 Grand High Pooh-Bah (6,057) May 30, 2005 Michigan
    BA4LYFE Society Pooh-Bah

    I think @jesskidden should have interviewed for that job. I'm always impressed with his knowledge as well as his ability to produce obscure historical facts from his basement archives.

    This young lady is new on the job and she'll learn quickly with us critical geeks reviewing her work. Perhaps she should contract with Jess as a consultant to speed her learning process.
     
  11. rgordon

    rgordon Pooh-Bah (2,701) Apr 26, 2012 North Carolina
    Pooh-Bah

    36 years 6/11. She says she doesn't want any beers, then drinks three or so. I love her for it!
     
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  12. JackHorzempa

    JackHorzempa Grand Pooh-Bah (3,375) Dec 15, 2005 Pennsylvania
    Society Pooh-Bah

    Are you certain she is paying attention to you and the other "critical geeks"? Because if she isn't....

    Cheers!
     
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  13. GetMeAnIPA

    GetMeAnIPA Pooh-Bah (2,559) Mar 28, 2009 California
    Pooh-Bah

    A favorite of mine is when people say dark beers are always heavy.
     
  14. BeerPugz

    BeerPugz Initiate (0) Dec 4, 2016 Wisconsin

    I think the Smithsonian lost some credibility. This is just cherry picking a Google query.
     
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  15. 5thOhio

    5thOhio Pooh-Bah (1,571) May 13, 2007 South Carolina
    Pooh-Bah

    Well, it is from the WaPo, so there's that...

    As to the myths:
    #1 Maybe I don't get around much but I never heard that one before;
    #2 A man's drink? I remember my Mom and aunts all having a beer when the family got together;
    #4 The author could have done a quick search on some breweriana sites where she would have seen virtually every style of beer produced now also available pre- and post-prohibition.

    Like BeerPugz said, cherry picking a google search. Must have had a deadline to meet.
     
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  16. cavedave

    cavedave Grand Pooh-Bah (4,157) Mar 12, 2009 New York
    In Memoriam Pooh-Bah Trader

    Funny to note the Smithsonian was founded by a man who never set foot in America.
     
  17. drtth

    drtth Initiate (0) Nov 25, 2007 Pennsylvania
    In Memoriam

    Re #2, you really think commercials such as this on were targeted to sell beer to the ladies?

     
  18. Bitterbill

    Bitterbill Grand High Pooh-Bah (7,036) Sep 14, 2002 Wyoming
    BA4LYFE Society Pooh-Bah

     
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  19. 5thOhio

    5thOhio Pooh-Bah (1,571) May 13, 2007 South Carolina
    Pooh-Bah

    And because they targeted ads towards men doesn't mean they didn't do the same with women. Who do you think this ad was for?

    [​IMG]

    I'm thinking the author didn't know any women who drank beer, so like many "journalists" she extrapolated her experience to a generality.

    Maybe I'm just a schlub from flyover country, but I saw many women in our social circle drinking beer when I was growing up.
     
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  20. GWTW

    GWTW Zealot (589) May 19, 2011 Florida
    Society

    There is no such thing as a "near beer". Same as being pregnant. Either you is, or you ain't. Good and bad beer is another matter.
     
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