Home Brew Supply Store

Discussion in 'Homebrewing' started by StevensBrewing, Feb 29, 2016.

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  1. StevensBrewing

    StevensBrewing Initiate (0) Oct 13, 2014 Pennsylvania

    I was recently laid off from a large company and have been fortunate enough to be a stay at home dad for the past few months. While enjoy raising our child, I need to do more, however, I'm fed up with the job search and the possibility of finding work for another company where I start work on Monday and by Friday I'm looking over my shoulder because I'm going to get laid off again.

    I'm sure there are plenty of threads on here from eager people that want to get started opening a home brew supply store business, but I wanted to throw some ideas around the community and get some feed back, positive AND negative and see what happens.

    I live out side of Philadelphia and there are very few, maybe one home brew supply store, there are very few in Philadelphia as well. As you all know the craft beer market is huge right now and I have been involved for a few years and I love it and would love to share my knowledge and sell products to people wanting a way to craft their own delicious beer.

    Aside from having all the essentials one would need to get started in the wonderful world of home brewing, I would like to see about maybe teaching a class or two on week nights to people just starting out so they can learn the ropes.

    In addition to classes I have another step on the competition by offering products from an online website as well as weekend home delivery! How many times have you started a brew day and might have needed something that you forgot to buy. People could use this service not for just a forgotten item, but a lot of people don't have the time to go to a store and buy what they need for a Saturday brew day, I could easily bring it to you in the morning and allow you to get started right away.


    Anyway, I think they are some pretty good and unique ideas, let me know what you think!

    Thanks,
    ~N
     
  2. JackHorzempa

    JackHorzempa Grand Pooh-Bah (3,375) Dec 15, 2005 Pennsylvania
    Society Pooh-Bah

    Have you actually ‘put pen to paper’ and constructed a business plan? That is the first step that I would encourage you to do.

    Are you a member of the AHA? If not I would encourage you to join and solicit them for information on the homebrewing market and with that information update your business plan.

    Also within your business plan you should factor in that shopping on-line is a ‘popular’ option. How would you compete against businesses like Northern Brewer, More Beer, etc.

    My LHBS is Keystone Homebrew but since they are not truly local to me I infrequently purchase from them. I go once or twice a year when I have some other reason to be in the Montgomeryville area so I am combining errands.

    I would suggest that the personal touch that you are mentioning in your post is a good business discriminator. If you could in some way associate yourself with a local homebrewing club that would be a positive as well.

    Good luck with your venture.

    Cheers!
     
  3. InVinoVeritas

    InVinoVeritas Initiate (0) Apr 16, 2012 Wisconsin

    ^^^ this is VERY sound advise! I would also add that before you do a deep dive into the business plan, that you look at your cost structure. I have no idea of the financials of a LHBS. However, many start up business don't turn a profit for the first few years. Can you manage operating a business without drawing money or will you seek a greater amount of investment? If you're not comfortable with the cost structure, may not be worth development of a full blown business plan.
     
    #3 InVinoVeritas, Feb 29, 2016
    Last edited: Feb 29, 2016
  4. JackHorzempa

    JackHorzempa Grand Pooh-Bah (3,375) Dec 15, 2005 Pennsylvania
    Society Pooh-Bah

    Which should be a part of the business plan.

    Cheers!
     
  5. InVinoVeritas

    InVinoVeritas Initiate (0) Apr 16, 2012 Wisconsin

    Agreed, just pointing out to look at that first.
     
  6. paulaner

    paulaner Zealot (557) Jan 10, 2004 Wisconsin

    I'm trying to say this in the nicest way with no sarcasm or sounding like an A-Hole, but what are your credentials to be able to teach a class in home brewing? If you have professional training or hands-on experience from a professional teach away, but if not teaching should be left to professionals.
     
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  7. billandsuz

    billandsuz Pooh-Bah (2,097) Sep 1, 2004 New York
    Pooh-Bah


    This.
    Our hobby is unfortunately filled with half informed yet enthusiastic LHBS employees. It has become something of a running joke among many of us.
    Q, "My LHBS says I should do this..."
    BA,"Well, that is terrible advise because..."

    OTOH if you have genuine experience and are a good sales person then go for it. If you can offer something the online retailers can not even better.

    Remember too that running a HBS is not the same as homebrewing. It's a sales job above all else. Do you love to cook? Are you a great chef? That is not any reason you should open a restaurant. That kind of reasoning.

    Good luck.
     
    LuskusDelph and PapaGoose03 like this.
  8. Brewday

    Brewday Zealot (721) Dec 25, 2015 New York

    It's very important to have home brewing or brewery experience before anyone opens a supply store. The store owner i use has all the answers i need. Are you a home brewer?
     
  9. StevensBrewing

    StevensBrewing Initiate (0) Oct 13, 2014 Pennsylvania

    Yes, I've been doing it for a few years now, I am confident I can help the start-up to intermediate home brewer.
     
  10. StevensBrewing

    StevensBrewing Initiate (0) Oct 13, 2014 Pennsylvania

    I'm not a teacher, but I could teach someone how to brew beer, to get started it is not difficult, but it could be intimidating and my business could eventually instruct people who want to try it first before committing fully.
     
  11. Brewday

    Brewday Zealot (721) Dec 25, 2015 New York

    That's great. I say go for it. Just have a good user friendly website and mill the grains for your customers. I say that because one owner who wasn't busy had me hand crank and mill my own and i wasn't happy.
     
  12. VikeMan

    VikeMan Grand Pooh-Bah (3,067) Jul 12, 2009 Pennsylvania
    Pooh-Bah

    Based on your avatar, did you start brewing in 2014? If so, you might want to honestly assess whether or not you have enough of that knowledge you want to share.
     
  13. mugs1789

    mugs1789 Zealot (611) Dec 6, 2005 Maryland

    Speaking only based on personal observations as a non-LHBS owner, it looks like a hard business. By observation, it looks like 2/3 of the LBHS close after a year or two. I suspect that there is a reason that the DC metro area can only sustain 4 homebrew shops. At least two of them offer additional services, like association with a local brewery or brew-on-premises and wine-making.
     
  14. PapaGoose03

    PapaGoose03 Grand High Pooh-Bah (6,057) May 30, 2005 Michigan
    BA4LYFE Society Pooh-Bah

    Consider approaching a good beer store that is close to you which has excess floor space, and check with them to see if they would consider expanding their business into homebrew supplies with you as the manager.
     
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  15. JackHorzempa

    JackHorzempa Grand Pooh-Bah (3,375) Dec 15, 2005 Pennsylvania
    Society Pooh-Bah

    It would take a broad minded beer store owner to agree to this since the folks who homebrew will be drinking less commercially brewed beer. Essentially you will be cannibalizing sales to some extent.

    Cheers!
     
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  16. PapaGoose03

    PapaGoose03 Grand High Pooh-Bah (6,057) May 30, 2005 Michigan
    BA4LYFE Society Pooh-Bah

    Your point, Jack, is valid, but I made my recommendation based upon the best beer/wine store here in Michigan, Siciliano's Market, as also being a very good homebrew supply store. Bell's Company Store is also a very good homebrew supply store, and Dark Horse Brewing and at least one other brewery that I can think of also sell supplies in addition to hats, t-shirts and beer to-go. I think they all embrace the entire culture of beer without having a concern that one part of the store's inventory may hurt the other.
     
    pweis909 and JackHorzempa like this.
  17. JackHorzempa

    JackHorzempa Grand Pooh-Bah (3,375) Dec 15, 2005 Pennsylvania
    Society Pooh-Bah

    I have no doubt that it is possible but you would need a broad minded owner to make it happen. I would suggest that the examples you provide above are examples of broad minded ownership.

    Cheers!
     
    PapaGoose03 likes this.
  18. pweis909

    pweis909 Grand Pooh-Bah (3,250) Aug 13, 2005 Wisconsin
    Pooh-Bah

    BA @dwarvenspirits has not been around for years but he did try this at some point near Pittsburgh. I'm pretty sure he is no longer in business. Maybe someone knows more. It was called Ben's home few and my phone lists it as permanently closed. That anecdote aside, there apparently has been a downswing in AHA membership. The hobby is not growing like it did 5 yrs ago
     
    #18 pweis909, Mar 1, 2016
    Last edited: Mar 1, 2016
  19. JackHorzempa

    JackHorzempa Grand Pooh-Bah (3,375) Dec 15, 2005 Pennsylvania
    Society Pooh-Bah

    With a name like that I am not surprised he went out of business!!:rolling_eyes:

    Cheers!
     
  20. FeDUBBELFIST

    FeDUBBELFIST Pooh-Bah (1,765) Oct 31, 2009 Pennsylvania
    Pooh-Bah

    That's because all of the homebrewers went pro!
     
    ashellen and hopfenunmaltz like this.
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