Important info on bottles?

That about sums it for me as the most important information. If the brewery believes that a different glass than normal for the style then that would be nice to see. And beer/brewery story if the lines long, just to keep me occupied.

 

I pretty much agree with the consensus here.

One thing though we have to realize is that the label, for many craft breweries is their only marketing tool. They aren't using most media to advertise their product in large distribution areas like the bigger beer companies are. What the consumers want on the label and what the brewer wants on the label and/or the distributor (to sell) may not always be perfectly in line with each other. Just saying.

 

The only thing I truly care about is bottled on date and, to a much lesser extent, O.G. (it's always nice knowing what you're getting into). I also enjoy any info about the beer/brewery