Oh ya...I was anticipating twenty bucks when she told me they had it and asked if she should grab one. I'll give it a go, but man if this beer isn't an orgasmic experience, I am going to have a lot less nice things to say about Toppling Goliath at that price. Though in their defense it was $20 at the release, and my gf could be rounding up to 30 from say 28 (she just said holy cow its 30$!) so this could be more John's work than TGs, but either way. I doubt what I am about to taste will be worth 30$ per 22oz. I don't much care for lagers, but I was rather underwhelmed by Dorothy's New World. However it was only $5.50.