Is there any decent craft sold for BMC comparable prices?

Discussion in 'Beer Talk' started by bubseymour, Dec 6, 2015.

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  1. bubseymour

    bubseymour Grand Pooh-Bah (4,800) Oct 30, 2010 Maryland
    Pooh-Bah Trader

    Just wondering if anywhere around this great country of thousands of breweries we have, does anyone have a small local brewery that sells a respectable product to their local community that is very close, equal or less than buying a 6er of BMC from the store? Just wondering. I think New Glarus's Spotted Cow may be the closest to this baseline threshold cost, but what else is going on around the country.

    Just not seeing very inexpensive prices from any small locals anywhere in Mid-Atlantic . They tend to sell for equal or more than typical regional/national craft prices which is about 30-50% more than BMC on average.
     
  2. kerry4porters

    kerry4porters Maven (1,495) Dec 31, 2012 Arizona

    Trader Joe's has 2 dollar bombers
     
  3. yemenmocha

    yemenmocha Grand Pooh-Bah (4,116) Jun 18, 2002 Arizona
    Pooh-Bah

    Sierra Nevada, Samuel Adams, and a few others are commonly found close in sixpack prices.

    Small and local? No. They charge more, even if you buy it right from the brewery itself.

    Personally I don't think it should be this way, but if people are willing to pay it then they continue. Meanwhile, I'll either drink value craft like Sierra Nevada or if I'm paying premium prices I'll drink Alpine, Ballast Point, Bell's, Founder's, Victory, and other breweries that are in a much higher league and actually deserving of their price points.
     
    #3 yemenmocha, Dec 6, 2015
    Last edited: Dec 6, 2015
  4. nc41

    nc41 Initiate (0) Sep 25, 2008 North Carolina
    Trader

    SN makes great beers at a great price. But your not going to see WalMart priced PBR at $10 for an 18 pack.
     
  5. WillemHC

    WillemHC Zealot (604) Jun 21, 2013 Utah

    How on earth could it not be that way? They aren't even remotely as efficient as macros in production and they inherently use more expensive raw materials. This shouldn't even be a question. You can't make beer as cheap as massive monopolies do when you have a labor intensive process and you use malted barley instead of corn. It cannot not be that way.
     
    fehrminator, Craigory, ebin6 and 21 others like this.
  6. cookiequiz

    cookiequiz Savant (1,119) Apr 15, 2013 California

    You surely pay for a lot of marketing and other shady behaviour when you buy corporate beer, so it's not necessarily a foregone conclusion.

    Occasionally I've gotten $5 growler fills from good local breweries, but I suspect that's more a case of loose accounting than real costs.
     
    hoptheology likes this.
  7. youcantmakeme

    youcantmakeme Initiate (0) Aug 22, 2015 California

    Not really, I think a six pk of small breweries are almost always going to cost you a few dollars more. I just recently bought a six pk of DIPA from a brewery in n Cali for about $11. It's not great but imo I didn't regret spending the money.
     
  8. mmmbeerNY

    mmmbeerNY Maven (1,369) Mar 5, 2014 New York

    I think near me on sale 14.99 12packs of Sierra Nevada is about the best deal in craft. I don't really see any 6packs less then 9.99 in NewYork and mostly higher

    Possibly if some decent craft could make money at 8 bucks a 6 pack they could get some market share by being cheaper then the crowd, but maybe because there is just so much diversity in craft that it is hard for new breweries to break in with enough volume to lower price and still make a decent margin
     
  9. WillemHC

    WillemHC Zealot (604) Jun 21, 2013 Utah

    Ok maybe Im mixing up what "should be that way." I was implying that macro breweries are able to price lower.. And that you should not expect small craft breweries to be able to do so so easily.
     
  10. t4haughton

    t4haughton Initiate (0) Jan 24, 2013 Illinois
    Trader

    I think New Glarus has to be amongst the best deals in craft with 6-packs for $7.29.
     
  11. yemenmocha

    yemenmocha Grand Pooh-Bah (4,116) Jun 18, 2002 Arizona
    Pooh-Bah

    I'm talking about local craft vs. macro craft. Along the lines of what @cookiequiz said, and with certain assumptions about what state you're in, buying right where the brewery is means no middle man markup, no transportation costs (you're at the brewery), perhaps no bottling or canning costs (with growlers or kegs if you're borrowing keg), etc. In the past (long ago actually) some of my favorite local breweries were that way - much cheaper when you drank at the brewery, or got growler fills there. Now everything is priced on par with full retail market pricing.

    I understand the market is what it is and local places are able to price at full retail. Fine, economically speaking. But we should not assume they couldn't charge the same or lower price per ounce than Sierra Nevada (bottle prices) when filling growlers at the small local brewery itself where many of the aforementioned costs are not present. They could, but they're not, because it is more profitable to do what they're currently doing. Honestly, I think we may see a return to this sort of thing as prices generally go up and the local places have more need for an advantage over the regional/national macro craft.
     
    #11 yemenmocha, Dec 6, 2015
    Last edited: Dec 6, 2015
  12. Urk1127

    Urk1127 Grand Pooh-Bah (3,790) Jul 2, 2014 New Jersey
    Pooh-Bah Trader

    Yuengling porter, the new ipl, there is nothing wrong with sam adams.

    Narragansett has been doing good things.
     
  13. Tsar_Riga

    Tsar_Riga Grand Pooh-Bah (3,349) Sep 9, 2013 Minnesota
    BA4LYFE Society Pooh-Bah

    The notion that you could get the one for the price of the other does not seem to factor the term "craft" into the equation.

    I'm sorry, but if you want BMC prices, you're going to get BMC quality.

    That said, SN and SA are both good options at good prices. I personally prefer SN, but SA is more approachable for those who don't go for craft styles and a lot of hops, so SA is what I bring to holiday events and such.

    You get what you pay for.
     
  14. threedaggers

    threedaggers Maven (1,448) Dec 2, 2013 Kentucky
    Trader

    Bmc have ridiculously large economies of scale. Even with their advertising expenses, it would be almost impossible for someone to best their prices.
     
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  15. bubseymour

    bubseymour Grand Pooh-Bah (4,800) Oct 30, 2010 Maryland
    Pooh-Bah Trader

    So $5 growler fills/$2 pints at the taproom/ $2-3 bombers/$6-7 six packs is basically the pricepoint I'm asking if it exists out there. I don't expect to see barrel aged, citra/galaxy hopped, sours, high ABV ales etc to be in this category of pricing, but was just wondering if any local /small breweries are willing to offer up to their local community an inexpensive yet respectably crafted beer <6% ABV style of beer in this price range, competitive with big-beer pricing? No marketing/no distribution costs/purchase on site should help make pricing competitively to BMC levels I would think. Charging big bucks for the special release / big beers / high end ingredient brews I understand.
     
    mwa423 likes this.
  16. Neptunez77

    Neptunez77 Initiate (0) Jul 11, 2014 Minnesota

    I've seen breweries like Alaskan, Sierra Nevada, Summit, Schells, Goose Island, and Sam Adams go for like $6.99 a six pack here in Minnesota. When it comes to 12pks there's even less disparity between craft brands and BMC brands, in fact, I often see craft brands for like $10.99 or cheaper.
     
    Victory_Sabre1973 likes this.
  17. gatornation

    gatornation Grand High Pooh-Bah (10,388) Apr 18, 2007 Arizona
    Pooh-Bah Trader

    New Galrus sells only in Wisconsin and many sixers are had for $7.99 you named spotted cow in your post but as a Brewery (NG) the whole line up is reasonable, 2 Others are in Minnesota Schells and Summit
     
    #17 gatornation, Dec 6, 2015
    Last edited: Dec 6, 2015
    hoptheology likes this.
  18. Oktoberfist

    Oktoberfist Initiate (0) Nov 26, 2014 Pennsylvania

    The best deal I've seen yet in PA has been Duclaw's Serum (double IPA) for $7.99 a sixer. At the same store, all the BMC beers run about $6-7 a sixer.
     
  19. youcantmakeme

    youcantmakeme Initiate (0) Aug 22, 2015 California

    you would think if you get it the source it would be cheaper but I doubt it, the only reason I would go to the source aside from getting it on tap and fresh would be a release only available there. They still have to pay rent and the people that are serving you the beer so I doubt its less than buying at liquor store.
     
  20. Invinciblejets

    Invinciblejets Pooh-Bah (1,710) Sep 29, 2014 South Carolina
    Pooh-Bah Trader

    I like to think victory helios is a great deal at 4$ a bomber.
     
    JMS1512 likes this.
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