Loopulus to Join Creature Comforts' Seasonal Lineup

This August, Creature Comforts Brewing Co. will add Loopulus to its rotating hop-forward offerings as a part of its seasonal lineup. Loopulus is an 8-percent ABV hazy double IPA that features Citra and Nelson Sauvin hops.

Loopulus strikes a delicate balance between Citra hops' citrus and tropical fruit flavors and the punchy, white-wine flavors of Nelson Sauvin hops. The result is a flavorful, easy-drinking hazy double IPA that finishes with a juicy, full-bodied mouthfeel.

"We originally brewed Loopulus in 2017 to celebrate the Brick Store Pub's 20th Anniversary," said Co-founder David Stein. "We liked it so much we decided to continue brewing it and added it to our rotating lineup of hop-forward offerings."

The name Loopulus is a play on the scientific name for hops – Humulus lupulus – and a reference to the Brick Store Pub's "loop" system, which they use to service their tables. As a part of its ongoing sustainability efforts, Creature Comforts is using perforated labels on its 16-ounce seasonal cans to encourage recycling. Loopulus is the first of the brewery's offerings that features the new labels.

"During the past few years, we have been increasingly focused on minimizing our environmental impact through several sustainability initiatives," said Co-founder and Brewmaster Adam Beauchamp. "The latest improvement we've made are these easily removable labels which allow the aluminum cans to be recycled without issue at the processing plant."

Loopulus will be available to purchase in the taproom by the glass or in 4-pack 16-ounce cans on August 4. For more information about Creature Comforts Brewing Company, visit www.creaturecomfortsbeer.com.