Milk Stout in a carton

Gimmick, I don't see the can craze progressing into widespread carton experimentation.. Although I wonder what they lined it with?

 

I thought this was a thread about Carton of Milk Stout from Carton.

http://www.beeradvocate.com/beer/profile/26817/77633/

 

I can't find a reference to that brewery on google at all. I think it's fake.

 

I hoping it's not possible. One less gimmicky BS thing to deal with making craft beer look idiotic.

 

Why?

 

I wasn't expecting you to have a practical reason. I kind of feel like an a-hole now.

 

I think this would be cool.
Is it a gimmick? Yes.
Is it a gimmick that relates intelligently to the product from a design standpoint - also yes!

It's better than this, at least:

The End of History

 

I dig the concept if it was properly lined, sealed, etc. I think it's be cool to try

 

I dig the novelty of that... the big question is that is that beer any good?

 

Me as well

 

Not sure how many volumes of co2 pressure such packaging can handle. But. Sure. As long as you can find a way that a brewery or perhaps taproom would want be able to get beer into that kind of vessel. I think it'd be tits.

 

Realistically, it would be nigh impossible to do. Packaging for beer must be able to hold hold immense pressures. Milk is flat and can be held in a paper/plastic carton. If it was a heavy duty plastic/metal container, holding the necessary level of pressure would be possible, but extremely cost inefficient. They do have plastic bags that can hold great pressures, which could be used as a sort of 'bladder' but this would warp the shape of the carton, ruining the effect, unless it was much smaller than the carton (also inefficient).
Light blockage and portability are vital, but the most important aspect of proper packaging is assuring that you can contain the pressure. Cute idea, but impractical. Some kind of milk jug-inspired aluminum bottle seems more practical. Not sure if that is relevant to your assignment, but i hope it helps.

TL;DR - It would blow up.

 

"Milk Carton" type packaging has been used in the past for growlers. These were used in the 1970-80s:




Round cardboard "containers" were even more prevelant. See my Cardboard Containers Used for Draft Beer To Go webpage for examples, part of my Post-Repeal Growler page.