New bottle shop suggestions

Craft Beer Cellar in our own state (Massachusetts) is killing it with an all craft beer business model. I don't think "bait and switch" works on BMC drinkers. But there are many who go either way, and when they walk in to a craft only store, they have already decided (or soon will) which way they are going today.

Edit: Do bakeries also sell Wonder Bread? Does Starbucks also sell Folgers Crystals? There are plenty of places to buy BMC I'm sure cny isn't in need of another one.

 

I love this idea. Maybe if enough people stop drinking cheap swill, the big breweries will start adding content to the beer rather than the advertisements (probably not).

Personally, I would add Long Trail Ale for a basic ale. Maybe Great Divide Nomad for a pils, or rather, Great Divide Heydey Belgian White Ale.

 

Do you think you will have problems with the distributors if you don't carry BMC?

Also, what town will this store be located in?

 

Nothing, nothing substitutes for making customers feel welcome and interacting with them! I had a terrible experience recently in one of Chicago's supposed premier bottle shops. I went in on a Friday night and the place was empty. I walked around the shop for nearly 1/2 hour looking at this and that (it's a very small place!). I actually was finding nothing interesting (i.e., nothing I couldn't find at my neighborhood generic liquor mart or Whole Foods) but felt compelled to buy something just because I kind of felt bad for the place! The employee sat behind the counter the entire time I was there. Never once came over to see if I needed help or to ask what I was looking for. When I finally shuffled up to the counter with my sole bottle of somewhat dated Peepers from the cooler (it was the best I could do!), he asked me in that mindless corporate drone way "did you find everything you were looking for." Seriously?! Terrible. That was my fourth visit to the place, and pretty much was the same experience each time. As much as I want to support small, local biz, I won't be back there, EVER!! My point, albeit long-winded, is that you need to make shoppers feel that they're part of the community, whatever level of beer knowledge they have or don't. If you succeed, they'll be back!