Off-site "Tasting Rooms"

Discussion in 'Beer Talk' started by BBThunderbolt, Jun 6, 2014.

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  1. BBThunderbolt

    BBThunderbolt Grand High Pooh-Bah (7,846) Sep 24, 2007 Kiribati
    Pooh-Bah Trader

    A personal pet peeve of mine has been the use of the term "tasting room" by a brewery, when they are actually running a bar. If you visit a winery or distillery tasting room, you don't full pours, you don't stay for an extended period of time, listen to bands, play games, etc. All of which are regular occurrences at brewery tasting rooms.

    Now, some breweries are taking their tasting rooms off-site. Basically opening a separate bar, pouring only their own beer. Which is a step back towards the "Tied-House" concept, but that's a separate discussion. Here's an article as reference:
    http://www.sandiegoreader.com/news/2014/jun/06/beer-satellite-tasting-rooms-boom/ . Thoughts and comments from the group?
     
  2. GreesyFizeek

    GreesyFizeek Grand High Pooh-Bah (6,026) Mar 6, 2013 New York
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    What in general are your problems with tasting rooms being more like bars? I like it better when a brewery has more to it than simply a counter with samples and a growler filling area. Is it simply the term "tasting room" that bugs you when it's more than that, or do you actually not like these sort of tasting rooms?
     
  3. dbrauneis

    dbrauneis Grand High Pooh-Bah (8,071) Dec 8, 2007 North Carolina
    Mod Team BA4LYFE Society Pooh-Bah Trader

    I'm a little indifferent about this as I have also seen wineries have the tasting room separate from the place they make the wine. A lot of it depends on parking, space within the brewery, and ease of getting the brewery so I can respect them putting a tasting room closer to other things to do in a town/city rather than in a sketchy industrial area.

    Now if they have an on-site tasting room and are creating an off-site tasting room as well, then I say just call it what it is which is a bar.
     
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  4. BBThunderbolt

    BBThunderbolt Grand High Pooh-Bah (7,846) Sep 24, 2007 Kiribati
    Pooh-Bah Trader

    It's mostly the language aspect, I'd like to see another term used (tap room?). Depending of local/state laws, "tasting rooms" sometimes don't have to meet all the codes and health department rules that bars do, which is a bit unfair. I have absolutely no problem with the actual places, as my tabs at Kulshan Brewing and Wander Brewing will attest :wink:.
     
  5. GreesyFizeek

    GreesyFizeek Grand High Pooh-Bah (6,026) Mar 6, 2013 New York
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    Yeah, I think a better term for a "brewery-related bar" would be a "taproom" maybe. It gets the point across better. Cheers!
     
  6. robear

    robear Initiate (0) May 24, 2014 Wisconsin

    Of course they're going to skirt as many local laws as possible. It's difficult enough as it is to get a permit to open even a small "tasting room". Some of it has to do with convincing local authorities (Well, we know you don't want another bar in your neighborhood, but how about a tasteful tasting room?) I am in favor of the idea simply because it cuts down on drinking and driving. I don't care what they call it- locally available fresh-from-the-brewery beer is a godsend. And most of them actually do promote tasting flights as opposed to larger pours (some of them aren't even legally allowed to pour full pints).
     
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  7. RockAZ

    RockAZ Pundit (983) Jan 6, 2009 Arizona

    With the alcohol laws (all degrees of licensing) varying so much from one part of any town to another part of town, I am willing to believe they are using language to jump through some hoops just to give people a chance to taste their beer. The best description they could have out front would be : FREE BEER, but I haven't seen one of those yet, so I enjoy whatever they can offer and let them call it a tap room, tasting lounge, brewery, bar, pub, dive or laundry service - whatever.
     
  8. rozzom

    rozzom Pooh-Bah (2,620) Jan 22, 2011 New York
    Pooh-Bah Trader

    Don't see a problem with it personally. If the beer is good I'll go, and if not I won't. Same as in most beer situations.

    Why do they need to name it differently? Seems a little pedantic. If I owned a brewery I would do whatever it takes to get my product to people at the lowest cost/hurdles possible to myself. I imagine you and most others would do the same.

    And unless AB starts opening AB bars (tasting rooms) all over the country, I don't think we're in a place where we need to worry about tied/free houses.
     
  9. Seanvino

    Seanvino Devotee (399) Jan 5, 2009 California

    I have no problem with the term "tasting room" and if a brewery wants to direct market their brews this way more power to them. As far as your impression that winery tasting rooms do not provide full pours, have visitors for extended periods of time or have bands, that does not conform with a couple of local wine tasting rooms here:sunglasses:
     
  10. robear

    robear Initiate (0) May 24, 2014 Wisconsin

    In the case of Modern Times, it wasn't even something they were planning on doing. A developer approached them and asked if they'd like to open up a tap room in their new building in SD. Pretty sweet deal.
     
  11. BBThunderbolt

    BBThunderbolt Grand High Pooh-Bah (7,846) Sep 24, 2007 Kiribati
    Pooh-Bah Trader

    Like I said above, I have no problem with breweries having their own space. The most money you'll make is selling it yourself for $5 a pint. But when I read that linked article, about the "satellite" tasting rooms, it irked me. Why not call it what it is, a bar that only happens to serve a single breweries beer? Again, more power to 'em if they can make it work, but it seems a bit unfair if they don't have to follow the same rules as other bars.
     
  12. MostlyNorwegian

    MostlyNorwegian Pooh-Bah (2,236) Feb 5, 2013 Illinois
    Pooh-Bah

    I don't see an issue with this. At least not yet, and I don't think it's a step back actually because we are still in an addition phase. It provides more opportunities, money and jobs. Like other fineries like ready to wear clothing, etc. You can go to saks,or macy's and find something or you can go to that clothiers respective boutique and get something else entirely.
     
  13. BearsOnAcid

    BearsOnAcid Pooh-Bah (2,239) Mar 17, 2009 Massachusetts
    Pooh-Bah

    It is a bar. It's also a tasting room. Seems like a really odd thing to get upset about.
     
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  14. BBThunderbolt

    BBThunderbolt Grand High Pooh-Bah (7,846) Sep 24, 2007 Kiribati
    Pooh-Bah Trader

    Yeah, I know. I can't explain why that terminology bugs me. Maybe I'm hoping to keep beer away from the (perceived or real) elitism/snobbery of the wine world? Whatevs, I'll probably be swinging by Wander Brewings tasting room later today!
     
  15. robwestcott

    robwestcott Pooh-Bah (1,767) Nov 3, 2008 Indiana
    Pooh-Bah Trader

    breweries, taprooms, tasting rooms, brewpubs, bar, tasters, shaker pints, fancy glasses... who cares what its called as long as what's pouring is good ?
     
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  16. Immortale25

    Immortale25 Grand Pooh-Bah (3,775) May 13, 2011 North Carolina
    Pooh-Bah Trader

    I feel ya man. At the new brewery I work at, people will ask me "Are they doing tastings?" I wanna be like "We're doing guzzlings. Now get in there and knock back 4 pints."
     
  17. Sponan

    Sponan Initiate (0) Jan 20, 2008 Tennessee

    Why does a brewery tasting room need to be like the tasting room of a winery or distillery?
     
  18. Sponan

    Sponan Initiate (0) Jan 20, 2008 Tennessee

    I disagree. To me a taproom is a place with a variety of taps, not just those of one brewer. In places where the codes are different, the serving of food is usually involved.
     
  19. ChuckHardslab

    ChuckHardslab Maven (1,251) Jan 25, 2012 Texas

    My friends and I visit very small local breweries on the weekend sometimes. Some of these places have very limited distribution and going to the brewery is the easiest way for us to taste their beer fresh. It's also just fun to go hang out and have a couple of pints. Some have live music now and again, but the 'tasting rooms' themselves aren't very bar like. It's usually a few picnic tables inside or outside, and sometimes a food truck will setup nearby. It's all very laid back. The breweries benefit and we have a good time, so where's the problem?
     
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  20. BBThunderbolt

    BBThunderbolt Grand High Pooh-Bah (7,846) Sep 24, 2007 Kiribati
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    That's my point, they generally are different. Some, Boneyard for example, just pour you a couple of 1-2oz tastes, you get a growler filled, and off ya go. Most are just brewpubs, without the food, although many around here have food trucks park outside, or you can bring in your own food. You're generally going to be sticking around for awhile.

    Generally, wine tasting rooms are a bit more "stuffy" (for lack of a better term). They seem to be quieter, not as lively, and more designed to sell bottles for take away. So, my point is that we may be, inadvertently, turning people away from craft beer. They might see/hear "tasting room" and get a certain mental image.

    I don't know what term I would prefer (and I have spent too damn much time thinking about this :grimacing:), it just seems like there should be a better, more descriptive, term that differentiates between the 2.
     
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