Outrage over NEBCO's Gandhi-Bot

The label



Not sure I see anything offensive, but then I am not from India. With sensitivities today I could see how somewhat may not like it.

 

This country has become insanely politically correct, enough already. Also, we have become a Monday morning quarterback society, too many people with nothing better to do who sit back and criticize anything and everything anyone does, regardless of the facts.

I fear for future generations.

 

I was hanging out at the brewery one day before Gandhi-Bot had been first released and Matt was talking about the name. Matt had said he asked some package store owners who were Indian if they would be offended by the name or the label and their response was they don't care as long as people will buy it. Now I know some package store owners don't speak for all Indians but it seems like the people being offended are actually from England according to their facebook. Seems as consumerism trumps everything over here yet again. Either way I don't find it offensive as it doesn't depict him in a bad light IMO. Then again I don't know a ton about Gandhi and necessarily how importantly he is viewed by that culture.

 

People are insane. Absolute insanity. All I can say is that it's an amazing beverage from an amazing company. I hope these Internet heroes realize none of us give a shit. I also really hope it doesn't come to a label change.

 

I was initially shocked after reading this thread, and then I jumped over to the FB account. It just annoyed me more than anything. What a bunch of hypocritical whiners with too much time on their hands. Gandhi-Bot is delicious, made by great people, and doesn't need to change a thing. These jerks who have a problem with it are just trying to cause controversy for controversy sake.

 

Name is obviously just lighthearted silliness. Not insulting to Gandhi in the slightest.

edit: and i should note, i'm probably about as far toward "politically correct" as you'll find on BA. there just isn't anything wrong with the name.

 

Hey how the hell did these over sensitive fools see a can of GB? It's not like it's sitting on a shelf anywhere. Maybe the guys from He'Brew can reach out to these offended lot and explain what a sense of humor is

 

I just hope the sea hag community isn't offended by NEBCO's depiction of them. This can get ugly real fast.

 

How DARE YOU use George Lucas' name without written consent! I am boycotting this thread and anyone named Bill.

 

Weird how sudden it came on after being around for so long. NEBCO has always had a bit of an odd sense of humor. Obviously I don't care because I'm white and live in the u.s. and have a growler of Gandhi-Bot in my refrigerator, but honestly, I can understand why they would be offended. He's clearly a pretty revered figure. Whenever you fuck around with stuff like that, you're almost certainly going to offend some people, even if it's lighthearted and/or mindless. If you made a MiLK stout with MLK milking a cow or something on the label, I'm sure some people would eventually have an issue with it.

 

I don't believe this is a new label, it's been around for quite awhile. Are these complainers just starting to wake up and come out of the woodwork? Come on.....

 

ridiculous

 

Well now they need to make a beer called "Obama Condom"

 

This is a good point. Nothing's easier than taking a lighthearted or comic approach toward someone else's liberation movement.

 

in their apology they mention having great respect for gandhi.

i mean, i don't want to start up any political discussions here, but if you're looking for a hint regarding where they're coming from, you're not going to see someone who votes red across the board naming a beer zapata-anything.