For anyone in the Santa Barbara area, just got this announcement... Might be interesting to some. The Craftbrew Movement: A “Real Ale” Revolution? A California Geography (Geog 148) Special Session Wednesday, May 21, 2014; 2:00-3:15 pm - Girvetz 1004 The last decade has seen an explosion of microbreweries. The self-dubbed craftbrew movement has brought an alternative to industrial-scale household beers that have anchored Superbowls and dive bars since the repeal of Prohibition in 1933. Trading on a narrative of small scale production, distinctive flavors, and regional accents, the craftbrew industry has risen hand-in-hand with the explosive demand for ‘niche’ food products from alternative agriculture. Craftbrew beers are now the fastest growing segment of the billion dollar beer market, and their operations have become exceptionally diverse in terms of production scale, ownership, and target demographics. Join us in a panel discussion on the evolution of the craftbrew industry, its impacts on our perceptions and preferences for beer, and how it intertwines with California-driven foodie culture. Panelists: Brian Thompson, Founder, Telegraph Brewing Company, Santa Barbara David Walker, Co-founder, Firestone Walker Brewing Company, Paso Robles Zach Rosen, Craftbrew blogger and certified Cicerone (beer sommelier), Santa Barbara
