Read all about it! RHG comes to the USA! “Kräftig Lager and Kräftig Light were created as a testament to St. Louis’ respect for the way Germans brew their beer,” said William K. Busch, president and chief executive officer. “Giving a nod to my German heritage, our products were given a German name and are brewed under the well-respected German beer purity law, Reinheitsgebot.” http://beeradvocate.com/community/threads/kräftig-light-launches-new-ad-campaign-focusing-on-german-brewing-process-reinheitsgebot.79887/ Prost!
Stroh and Hudepohl had a legal conflict back in 1984 over advertising for their Erlanger and Christian Moerlein (respectively) brands, in which both brewers' claimed that their beer was the "first/only" US beer to pass the Reinheitsgebot. (US newspaper not too familiar with the term at the time ).
