Serious Eats: "Why Beer Costs What It Does"

Discussion in 'Beer Talk' started by BBThunderbolt, Jul 8, 2014.

Thread Status:
Not open for further replies.
  1. BBThunderbolt

    BBThunderbolt Grand High Pooh-Bah (7,846) Sep 24, 2007 Kiribati
    Pooh-Bah Trader

  2. drtth

    drtth Initiate (0) Nov 25, 2007 Pennsylvania
    In Memoriam

    Good find. Thanks for the link.
     
  3. AdmiralOzone

    AdmiralOzone Grand Pooh-Bah (4,352) Jun 26, 2014 Minnesota
    Society Pooh-Bah Trader

    Wait til the brewers who are sending yeast into space collaborate with the brewer who is using truffles.
     
  4. machalel

    machalel Initiate (0) Jan 19, 2012 Australia

    "Dry hopped with space-truffles"?
     
  5. marquis

    marquis Pooh-Bah (2,313) Nov 20, 2005 England
    Pooh-Bah

    Beer is the price it is because that's how much it costs.
     
  6. jmdrpi

    jmdrpi Grand High Pooh-Bah (8,989) Dec 11, 2008 Pennsylvania
    BA4LYFE Society Pooh-Bah

    Well apparently consumers are their own worst enemy on the whole bomber pricing issue:

    "Though it matters less in the context of bars and restaurants, Friedman has also observed that consumers are much more sensitive to six-pack retail pricing than, say, that of 22-ounce bombers, which hold a little less beer than two 12-ounce bottles. According to Friedman, a $15 or $16 six-pack is "DOA on the shelf," but a bomber priced at the same dollars-per-ounce ratio might sell."
     
Thread Status:
Not open for further replies.