Starting a Craft Beer Store

Discussion in 'Beer Talk' started by CapCollector16, Feb 24, 2015.

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  1. CapCollector16

    CapCollector16 Initiate (0) Jan 6, 2015 Ohio

    This is still years down the road but I am a recent college grad with a business degree and my eventual goal is to open up a craft beer store in my area because there is not many places that sell it here and I am passionate about it. Is there anyone out there who currently owns one, works at one, or failed at owning one with any advice or warnings? I'm interested in knowing how I could even begin to make this a reality.
     
    imdabuzzard likes this.
  2. pat61

    pat61 Initiate (0) Dec 29, 2010 Minnesota

  3. Homebrew

    Homebrew Initiate (0) Sep 5, 2012 Connecticut

    Don't do it, wrk at my families liquor store here in CT. The hours are ridiculous(can't trsut people nowadays in a cash business). The profits aren't all that great. I don't know Ohio laws but CT keeps getting worse. The only perk is you get first shot at trying all the beer. My suggestion for what it's worth is try working at one first an see how it is behind the scenes. Then if you still wanna do it Good Luck I hope you succeed
     
  4. imdabuzzard

    imdabuzzard Initiate (0) Feb 17, 2015 Ohio

    Good luck, follow your dream. I hope it works out for you
     
  5. StoutSnob40

    StoutSnob40 Grand Pooh-Bah (4,611) Jan 4, 2013 California
    Society Pooh-Bah Trader

    Be ethical. Word will spread quickly if you're not. Just because you sell Heady illegally doesn't mean people will like you.
     
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  6. bubseymour

    bubseymour Grand Pooh-Bah (4,800) Oct 30, 2010 Maryland
    Pooh-Bah Trader

    If you are going to specialize in craft beer, and be something special, you need to figure out if you want to be the type of shop that has massive selection of lots of hard to find stuff that other stores in the area don't get, or be one of those small eclectic bottle stores that has a very small selection, but what you do sell is only the really good higher end side of craft beers. Depending on where you are in Ohio, if your in a small town, and you are first craft centric store in town, you could get away with a little more flexibility though.
     
  7. paulys55

    paulys55 Initiate (0) Aug 2, 2010 Pennsylvania

    Offer a variety of fresh beer at fair prices.
     
  8. otispdriftwood

    otispdriftwood Initiate (0) Dec 9, 2011 Colorado

    Just because you are passionate about craft beer, take a look around. If there aren't any/many available options in your area perhaps it's because there aren't many others around as passionate as your are. If that's the case, you'll need to spread the word. If you're in macro country, good luck with that.
     
    LuskusDelph and Bshaw22 like this.
  9. threedaggers

    threedaggers Maven (1,448) Dec 2, 2013 Kentucky
    Trader

    How's your distro? If your distro sucks, a store of your own won't fix it
     
    otispdriftwood likes this.
  10. gibgink

    gibgink Pooh-Bah (1,581) Oct 27, 2014 Missouri
    Pooh-Bah Trader

    If you have the drive and passion, I'd say go for it.
     
  11. SackBlabbath

    SackBlabbath Initiate (0) Nov 28, 2014 Kentucky

    My first piece of advice would be move somewhere that doesn't have a 12% abv cap :stuck_out_tongue:
     
  12. Auror

    Auror Pooh-Bah (1,641) Jan 1, 2010 Massachusetts
    Pooh-Bah

    First step: Research the laws of your town/state. Laws vary wildly so much by state that people from outside your state will have a hard time giving you advice on this. In a state with crappy distro, beer in supermarkets, and no growlers, you'd have a tough time setting yourself apart. If there's a good store somewhere in state but a little farther away, ask them about challenges they've conquered or continue to face. If there aren't a lot of good stores near you, there might be a reason, but maybe also an opportunity.

    In general, margin on beer isn't actually that high, so it's probably a tougher hill to climb than you'd think to be an all-craft store without things like taps, growler filling, etc (which may or may be legal in your area).
     
    LuskusDelph and TonyLema1 like this.
  13. Jeph222

    Jeph222 Initiate (0) Oct 23, 2014 Pennsylvania

    I think you should go for it. I assume you're young so you don't have any mouths to feed other than your own. I know you know how to eat Ramen Noodles. You're passionate about beer. They'll be lots of hours, lots of headaches, lots of debt, lots of problems, and not a lot of free time.
    However, the knowledge you'll gain will be something nobody can take away from you. You'll meet lots of great people through networking in the industry who could, if need be, provide you employment if your business ends up folding. But if you're business succeeds you'll end up having balls so big you'll need a dump truck to carry them while you'll walk. Do your due diligence, get a good accountant( the good ones are worth every penny), and get ready for one hell of a ride.
    Do it. Fuck the naysayers, they're scared and afraid of failure. Failure is a great learning tool and motivator.
     
    LuskusDelph and TonyLema1 like this.
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