The Bruery: explain how they've done it.

Discussion in 'Beer Talk' started by Orca, May 31, 2012.

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  1. 2beerdogs

    2beerdogs Grand Pooh-Bah (5,682) Jan 31, 2005 California
    BA4LYFE Society Pooh-Bah Trader

    Dude!!! I love the beer vs chuch tweets. Beer holding on strong!!! But as Rodney King said, "Can't we all just get along?" <---Hmmm Church of Beer.
     
    #201 2beerdogs, Jul 10, 2012
  2. BdubleEdubleRUN

    BdubleEdubleRUN Initiate (0) Jul 28, 2009 California

    Are you calling me Rodney King?
     
    #202 BdubleEdubleRUN, Jul 10, 2012
    2beerdogs likes this.
  3. 2beerdogs

    2beerdogs Grand Pooh-Bah (5,682) Jan 31, 2005 California
    BA4LYFE Society Pooh-Bah Trader

    No man. You are THE King! :wink:
     
    #203 2beerdogs, Jul 10, 2012
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  4. MHowdy

    MHowdy Initiate (0) Apr 29, 2012 Michigan

    In a nut shell, the family is VERY well off. There was alot of capital available up front to do things that most breweries have to build up to do. Commercial real estate isn't a bad thing to be in.... http://www.mpproperties.com/MichaelRue.html
     
    #204 MHowdy, Jul 11, 2012
  5. Orca

    Orca Grand Pooh-Bah (4,710) Sep 18, 2010 Washington
    Pooh-Bah Trader

    Hey look guys, they've got the pumpkins on the grill for the next batch! :wink:
    (more wine barrels too)
     
    #205 Orca, Jul 11, 2012
    yamar68 likes this.
  6. Zhiguli

    Zhiguli Initiate (0) Jul 12, 2012 California

    The only brewery so far that has succeeded in getting me to shell out 30, 35, $40 per bottle of beer. They won me over with their aged beers. But I really can't be paying more than say 20$ for a beer EVER from now on. I think i need to set a limit.

    Fruet is just freaking nuts and cant wait to open 2 Turtle Doves
     
    #206 Zhiguli, Jul 12, 2012
  7. Blanco

    Blanco Savant (1,243) Oct 11, 2008 Pennsylvania

    This is exactly how I feel. I can't get their limited stuff and everything I've purchased off the shelf has been a disappointment.
     
    #207 Blanco, Jul 12, 2012
    ant880 likes this.
  8. socon67

    socon67 Grand Pooh-Bah (3,895) Jun 18, 2010 New York
    Pooh-Bah

    I am a fan of Bruery and CCB. Just had Trade Winds and Maduro Brown last night at a place that had them on tap. I find myself trying Bruery selections on tap, and Cigar City bottles.
     
    #208 socon67, Jul 12, 2012
  9. ArrogantB

    ArrogantB Grand Pooh-Bah (3,248) Jun 9, 2006 Colorado
    Pooh-Bah Trader

    Hype. They know most of you guys are dumb enough to pay what you're told regardless of quality and they're right. Pretty smart actually.
     
    #209 ArrogantB, Jul 13, 2012
    tewaris likes this.
  10. Zhiguli

    Zhiguli Initiate (0) Jul 12, 2012 California

    yep. and until people stop lining up and buying (there was a line for 40$ 2 turtle doves when i was there) they have no reason to do anything different. OC beer geeks got loot cakes
     
    #210 Zhiguli, Jul 13, 2012
  11. Pahn

    Pahn Initiate (0) Dec 2, 2009 New York

    $40 2TD does kind of put trade value in perspective. 2TD is, actually, delicious, but i wouldn't in a million years pay $40 for a bottle of it. $20 is really pushing it. (edit: i'd pay $40 for the stuff you could trade 2TD for nowadays though...)

    re: overcharging for low quality, i think their beer is high quality.
     
    #211 Pahn, Jul 13, 2012
  12. Orca

    Orca Grand Pooh-Bah (4,710) Sep 18, 2010 Washington
    Pooh-Bah Trader

    I agree that most of their beers are well-crafted. Some people take issue with the price point, and that's a reasonable gripe. But if most of their beer was only mediocre I doubt they'd still be in business, let alone growing. Hype will only take you so far.
     
    #212 Orca, Jul 13, 2012
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  13. IKR

    IKR Maven (1,490) May 25, 2010 California
    Trader

    The $40 is crazy but that example is sort of unfair, as when the beer was out I picked up 6 bottles or so ranging in price from $15-$19. I'd pay that again for that beer.
     
    #213 IKR, Jul 13, 2012
  14. Pahn

    Pahn Initiate (0) Dec 2, 2009 New York

    same. just funny that it can be rereleased for $40. it's not "gouging" either; obviously people were willing to pay it, and it's not like you can just buy that beer any day. still a bit much for 2TD though.
     
    #214 Pahn, Jul 13, 2012
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