How much does exclusivity and/ or hype play into what you have ft and what you are iso? I'm interested because I have had some successful posts and some stagnant posts in the IP trades forum. My posts with more traffic have been beers with more hype behind them but not more exclusivity than my posts with little trade interest. Cheers!
A lot If a lot of people are interested in the beer (hype) this results in a lot of interest in a trade. Particularly one-off brewery only stuff from the 5-10 most "hyped" breweries.