Wayfinder and Ecliptic introduce Cold IPA

Discussion in 'Beer News & Releases' started by BBThunderbolt, Feb 12, 2021.

  1. BBThunderbolt

    BBThunderbolt Poo-Bah (8,029) Sep 24, 2007 Kiribati
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  2. Prep8611

    Prep8611 Disciple (320) Aug 22, 2014 New Jersey

  3. BalancingBrooms

    BalancingBrooms Meyvn (1,333) Aug 22, 2013 Illinois
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    sooooo what im hearing is that its an IPL...

    :rolling_eyes:
     
  4. SierraNevallagash

    SierraNevallagash Meyvn (1,233) Sep 23, 2018 Maine
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    I don't like it
     
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  5. WCKDVBZ

    WCKDVBZ Meyvn (1,169) May 9, 2014 South Carolina

    Brut IPA resurrection?

    No offense to Ecliptic, but this one isn't going to "fly". :grimacing:
     
  6. FBarber

    FBarber Poo-Bah (4,452) Mar 5, 2016 Illinois
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    officerbill and BBThunderbolt like this.
  7. WCKDVBZ

    WCKDVBZ Meyvn (1,169) May 9, 2014 South Carolina

    First it was "Triple IPA" gimmick and now this!
     
  8. FBarber

    FBarber Poo-Bah (4,452) Mar 5, 2016 Illinois
    Moderator Society Trader

    They're gimmicks ... until they aren't. Brut IPA definitely never got out of the "gimmick" stage ... Who knows where this one will end up.
     
    Roguer likes this.
  9. elNopalero

    elNopalero Poo-Bah (3,984) Oct 14, 2009 California
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    Huh.

    Although, from the description (lager yeast, heavy hopping) they could have called this a Double Italian-Style Pilsner if they really wanted to get this group riled up.
     
  10. FBarber

    FBarber Poo-Bah (4,452) Mar 5, 2016 Illinois
    Moderator Society Trader

    [​IMG]
     
  11. BBThunderbolt

    BBThunderbolt Poo-Bah (8,029) Sep 24, 2007 Kiribati
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    Well, Kevin Davie of Wayfinder really knows his stuff with Lagers, so I have no doubt that the beer will be really good. For me, it's just making a Lager, but calling it an Ale, is what gets the eye roll.
     
  12. wasatchback

    wasatchback Disciple (383) Jan 12, 2014 Tajikistan
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    They’re great and Wayfinder has been doing them for a while now.. If you don’t know them they make phenomenal true to type European lagers mostly. Lots of incredibly well executed technical beers and this is the stamp on hoppy beer and I think it’s cool. Authentic and on brand in a way.

    I think it’s an interesting take personally. It’s a pretty standard IPA with even less yeast character but not dry as a bone like Brut.

    Also lager yeast can do some really interesting shit to certain hop compounds.
     
  13. BBThunderbolt

    BBThunderbolt Poo-Bah (8,029) Sep 24, 2007 Kiribati
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    Well, there were plenty of gimmicks before "Triple IPA" too. Remember the Cave Creek Chili Beer?
     
    FBarber likes this.
  14. unlikelyspiderperson

    unlikelyspiderperson Poo-Bah (1,712) Mar 12, 2013 California
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    They need you on the marketing team.

    I really want the modern hoppy lager trend to mature because the best examples.I've found are among my favorite beers. I'd love to try this style made by skilled brewers. The impulse to IPA-ize everything hurts in an ironic way. Don't these hip brewers know that modern remakes of classic styles are all the rage. New world lagers.are the new IPA, what do they think this is...2019? My naming convention suggestion is;

    American Imperial Italian Pilsner
     
  15. DEdesings57

    DEdesings57 Defender (638) Aug 26, 2012 New Jersey
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    As if IPA did not already get enough attention, now your telling me we need to entertain yet another sub-category of IPA. Are you kidding me! Before you know it the beer world will be full of different iterations of IPA. I sure dont hope so..... There is some much more to beer then IPA.
     
    Bitterbill likes this.
  16. hbbeeremptor

    hbbeeremptor Aspirant (231) Aug 12, 2018 California
    Society

    I just had Wayfinder's Relapse, another "cold" IPA and it was quite good. A great marriage of what Wayfinder already does really well (lagers) and putting an IPA spin on it.

    Yes it's technically an IPL if you want to venture into pedantic territory but if rebranding IPLs as "cold IPA" gets more people interested in the style, I'm all for it.

    Yes, it's absolutely dumb/smart marketing bullshit for the kind of people who think Coors or Bud when you mutter the word "lager" under your breath to get them to try something that is only tangentially related to their notions of what lagers are.
     
  17. nc41

    nc41 Poo-Bah (2,690) Sep 25, 2008 North Carolina
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    Sounds like another way to bring back a Brut ipa, but giving it another name. That died very quickly here at least. I’ve got nothing against wc style ipas imo their just right, I like JA beers, but I can’t think of any IPLs here, perhaps I just missed them. Like most things the brewers skill reflects on the final product not so much the type of malt or grains or adjuncts. Lots of mediocre beers out there using water/hops/barley/ yeast. Great brewers make the magic.
     
  18. LADEDA

    LADEDA Disciple (351) Jul 29, 2014 Florida
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    I like trying new beers. From gimmie more to drainpour.
     
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  19. AMessenger

    AMessenger Initiate (17) Mar 17, 2018 Pennsylvania

    The “Pants in the Ground” of beer
     
  20. jesskidden

    jesskidden Poo-Bah (2,148) Aug 10, 2005 New Jersey
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    Guinness got there first.

    In the US, legally to label a malt beverage "Ale" it's got to be "fermented at a comparatively high temperature" regardless of the strain of yeast. Now, obviously, lots of beers have been fermented with lager yeast at higher than normal lager temps, like steam beer and pre-craft US so-called bastard ales and, I sorta doubt the TTB goes into breweries armed with a thermometer before approving these "Cold IPA" labels...

    Huh?

    Well, most (all?) Brut IPA's used the enzyme Glucoamylase/Amyloglucosidase - the same stuff used by many brewers for their "light beer".

    I think that happened already ... :astonished:
     
  21. dcotom

    dcotom Poo-Bah (2,645) Aug 4, 2014 Iowa
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  22. steveh

    steveh Poo-Bah (2,857) Oct 8, 2003 Illinois
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    I'm going to write an article for BA; "How IPA finally pushed me away from beer." :rolling_eyes:
     
  23. infuturity

    infuturity Initiate (63) Apr 26, 2015 Massachusetts

    Someone call the gimmick police! If it uses lager yeast, it simply is NOT an IPA.
     
    BBThunderbolt likes this.
  24. jesskidden

    jesskidden Poo-Bah (2,148) Aug 10, 2005 New Jersey
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    Well, don't call the Feds at the TTB - their legal definition doesn't mention it ... or much else.
     
  25. jageraholic

    jageraholic Disciple (331) Sep 16, 2009 Massachusetts
    Trader

    Sure sounds like a IPL to me. Hey Jacks Abby, you've been making cold IPAs for 12 years now and didn't realize it?!
     
  26. Metalsnota

    Metalsnota Zealot (513) Feb 6, 2015 Minnesota

    I love the, "It sounds like an IPL, but it totally isn't" explanation.
     
  27. nc41

    nc41 Poo-Bah (2,690) Sep 25, 2008 North Carolina
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    Does JA use adjuncts?
     
  28. SFACRKnight

    SFACRKnight Poo-Bah (1,812) Jan 20, 2012 Colorado
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    Read the marketing propaganda... er.... I mean news article. It clearly states that this is different from an IPL since the ABV is higher. Didnt you know ABV is what differentiates an ale from a lager? :crazy_face:
     
  29. JackHorzempa

    JackHorzempa Poo-Bah (4,881) Dec 15, 2005 Pennsylvania
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    Maybe Yuengling will 'resurrect' their beer and just change the label to read "Cold IPA"!?!

    [​IMG]
     
  30. jageraholic

    jageraholic Disciple (331) Sep 16, 2009 Massachusetts
    Trader

    not that I know of in their IPLs, but if anything I feel like adjuncts make it more like a lager.
     
  31. unlikelyspiderperson

    unlikelyspiderperson Poo-Bah (1,712) Mar 12, 2013 California
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    Hey don't forget that it also doesn't have any of that "old world" hop character, so it CAN'T be a pilsener
     
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  32. nc41

    nc41 Poo-Bah (2,690) Sep 25, 2008 North Carolina
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    Wonder what they might make of All Day IPA with an abv under 5%. After all the abv is too low be be called an ipa.
     
  33. unlikelyspiderperson

    unlikelyspiderperson Poo-Bah (1,712) Mar 12, 2013 California
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    That's my favorite lager!
     
    AlcahueteJ, officerbill, nc41 and 4 others like this.
  34. Roguer

    Roguer Poo-Bah (5,672) Mar 25, 2013 Georgia
    Moderator Society Trader

    I suppose, as with what @jesskidden mentioned about the brew temperature, that it might not technically be an IPL, but more of a hybrid style (India Pale Altbier? India Pale Kölsch? :wink: ) ... but it still sounds like an IPL to me (which has nothing to do with the ABV).

    But FFS, please, please, please do not start marketing it as an India Pale Altbier. If they somehow think IPL is inappropriate, Cold IPA is better than just slapping "India Pale" onto yet another traditional style.

    (ISO: Triple Imperial Fruited Kettle Sour Black India Pale Altbier .... )
     
  35. FBarber

    FBarber Poo-Bah (4,452) Mar 5, 2016 Illinois
    Moderator Society Trader

    Throw some gummy bears and KFC in there and you're on to something!
     
  36. jasonmason

    jasonmason Initiate (188) Oct 6, 2004 California
    Trader

    Remember the good old days when it was considered bad taste to market to consumers that they could taste the "cold"? Now evidently it's "innovation" to revisit IPL recipes, update the hops, and presto! "Cold IPA". For a lager.

    This is so apropos of the state of 'craft' in 2021.
     
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  37. Urk1127

    Urk1127 Poo-Bah (1,852) Jul 2, 2014 New Jersey
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    Bring back Italian Pilsner
     
  38. Urk1127

    Urk1127 Poo-Bah (1,852) Jul 2, 2014 New Jersey
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    That was a great beer
     
    JackHorzempa likes this.
  39. Urk1127

    Urk1127 Poo-Bah (1,852) Jul 2, 2014 New Jersey
    Society

    They are saying rice and corn are used to lighten the body?

    Budweiser IPA?


    jk but still no interest
     
    Roguer likes this.
  40. BalancingBrooms

    BalancingBrooms Meyvn (1,333) Aug 22, 2013 Illinois
    Trader

    lol