What levels can Eddyline reach now?

I've been pretty happy with their beers. Even though their cans have a weird "cheap" look to them, the beers inside have been well carbonated and fresh tasting. I'd love to see them get a marketing makeover, but I like the beer and tallboy cans.

 

Wow, this is very good news in my opinion. Giving the reins over to such an excellent and proven brewer can only mean great things for such a tiny operation.

I agree with Domingo about their current brews and marketing. The beer is better than their brand.

 

I bet 20Pack 19.2oz Red Ale of sorts.

Seriously though.. if the beer is better than the branding already.. wouldn't hiring marketing staff be more effective? I think their beers are solid, but 16oz six-packs seems overkill. I'm not a fan of 16oz cans any way you look at it (specially those evil four-pack mobile packaged shit shows). It'll be interesting to watch what happens with them.

 

I actually thought their pumpkin beer was one of the best out this year. IMO I thought it was better than Upslope's.