Zombie Beer Brands

Jason, do you have any further insight on this topic. BIG beer like ABI, MilleCoors, Constellation (Ballast Point),... are members of the Brewers Association. Does it make sense for a the Brewers Association which is an organization for brewers, including the ones I mentioned above, to make distinctions here? I certainly could understand this move if ABI, MillerCoors,... were not members but since they are?

Cheers!

 

From what I read the decision was made to support independent craft over billion dollar conglomerates. The BA charges a percentage of a breweries output, so the BA is making a huge statement by taking pay cuts for these end cap spaces at GABF and forcing conglomerates into regular table spots.
@drewbage @hopfenunmaltz

 

They are Assosciate Members, not voting members. What all of the details are, I don't know.

There are Craft breweries that are members of the Beer Institute. What level they are at I don't know.

 

Jeff, could you please further educate me on the aspects of membership to the Brewers Association?

I went here: https://www.brewersassociation.org/membership/membership-types/brewery/

As near as I can figure out brewery membership dues are predicated on annual production values. It seems to me that AB and MillerCoors would be paying more annual dues than breweries like Sierra Nevada and other smaller independent breweries.

Cheers!

 

I don't know the details for that. If you scroll through the states you see big breweries that are associate members - in CA Ballast Point and the ABInBev breweries in CA. You will see some that are not members at any level.

https://www.brewersassociation.org/directories/breweries/

I will also say that I do not know what a craft brewery is charged to be a member of the Beer Institute.

 

I tried to figure put what "associate member" means as regards the Brewers Association and I came up empty.

The link that I provided to you where you can calculate brewery membership dues had no pull down or whatever for type of brewery membership.

Quite a vexing topic.

Cheers!