Author: Kerby Meyers

Kerby Meyers is a Denver-based writer, strategy guy, and brewery fan.

Mug Club 2.0: Craft Brewers Modify Loyalty Programs to Sow Deeper Relationships The Business of Beer by

In the face of heightened competition, breweries are finding new ways to attract and reward loyal customers by modernizing the “mug club” concept.

Sound the Alarm: Craft Brewers Stoked Over Retired Firehouses Brick & Mortar by

Decommissioned firehouses provide charm—and quirks—to dozens of breweries across the US that have found a home in these historical structures.

Both Sides of the Coin: CDFI Funding Boosts Craft Breweries and Struggling Neighborhoods The Business of Beer by

In struggling towns and neighborhoods, breweries are partnering with Community Development Financial Institutions, which provide funding based on community impact.