BeerAdvocate Magazine in 2013
Last year was a big year for BeerAdvocate magazine. We added eight pages to the mag, welcomed a record number of new subscribers, offered our first digital editions via Google Play for Android users in the US, Australia and Canada, and shipped even more stacks of complimentary copies to some of the best beer destinations in the US. The content and design wasn’t too shabby, either.
That said, we can always do better. This year, our goal is to make significant changes that’ll allow us to deliver the mag more efficiently, with more content and to more readers.
Customer Service
• Easier to subscribe, renew and give gift subscriptions.
• Quicker delivery of the mag.
• Improved customer service via email and phone.
Digital Edition
• Offer digital subscriptions for more international readers, Android and iOS devices.
• Offer digital subscriptions for existing print subscribers.
Content
• Increase the magazine by another eight pages, bringing us to 72 pages plus the cover.
• Begin archiving back issues on BeerAdvocate.com.
Look for these improvements in the upcoming months. Of course, we couldn’t do any of this without the continued support of our subscribers, readers and advertisers. Thanks for enabling us to spread the good word about good beer, and please continue to send us your constructive feedback.
Respect Beer. ■
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